Everything your team needs to run social media for clients

Plan

A calendar your whole team can trust

See every client’s posts by week or month, and move them around as plans change.

• Drag and drop posts to reschedule them
• Weekly posting slots: add a post to the queue and it takes the next free slot
• Block out dates such as festivals or launches when nothing should go out
• Campaigns to group posts, with their own results
• Tasks with owners and due dates, next to the content they belong to
• Pause a client’s posting with one switch

Create

Write once, adjust for each network

One post, tailored for every account it goes to, checked before you schedule it.

• Change the text, link or media for each network
• Live preview for each network
• Checks for text length, image and video size, aspect ratio and duration
• Media library with folders, tags and search; uploads are scanned for viruses
• Every saved change is kept as a version you can compare
• Optional AI writing help for captions and hashtags, only when your agency turns it on

Approve

Approvals without the WhatsApp chase

Clear steps from draft to approval, so nothing goes out without the right yes.

• Approval steps for your team, the client, or both, with deadlines
• Reminders, and escalation when a deadline is missed
• Delegate approvals while someone is away
• Comments on each post, so feedback stays in one place
• Editing an approved post asks for approval again
• A client portal where clients approve posts and leave feedback

Publish

Posts that go out on time, every time

Scheduling that follows each client’s timezone, with clear status on every post.

• Publish now or schedule, in the agency or client’s timezone
• One post to many accounts, with status shown for each
• Failed posts are retried; you see why something failed and how to fix it
• A post is never sent twice, even if a network is slow to respond
• See posts made directly on Facebook, Instagram and Threads alongside your own

Engage

Every comment in one inbox

Reply to the comments on your clients’ posts without opening each network.

• Comments from Facebook, Instagram, Threads and YouTube
• Assign conversations, add internal notes and tags
• Saved replies for common questions
• Hide or remove comments where the network allows it

Measure

Reports your clients will actually read

Results by client, account, post and campaign, with clear notes when a number isn’t available.

• Dashboards for the agency, each client, each account and each campaign
• Shows how recent each number is
• Branded PDF and Excel reports
• Reports e-mailed on a schedule, with secure download links

Collaborate

The right access for every person

Roles for your team and your clients, with a record of who did what.

• Roles: Owner, Admin, Manager, Creator, Approver, Client and Viewer
• Team members see only the clients they’re assigned to
• Notifications in the app, by e-mail and in Slack, with preferences
• An activity log of important actions
• Two-step sign-in, required for owners and admins

Your brand

White-label for agencies

On plans that include it, your clients see your agency, not ours.

• Your logo and colours on the client portal and reports
• Send e-mails from your own domain
• Workspace data export and deletion on request